Content Marketing


A brand with strong values and a powerful heritage. Gerber stands for quality and trustworthy tools that will perform in the most extreme situations as well as in the common household environments. Ranging from military applications to fixing a lamp at home, creating a message that will resonate within the european community while keeping a cool image, was a challenge not to be taken lightly.


Taking a multi-disciplinary perspective means we need to build one umbrella concept for a huge range of products. We created the concept, developed key visual stories and designed the final product for an entire product legacy.

Game changer equipment requires game changing visuals. We helped put together a campaign that would enhance the personality of the Gerber products as well as show them in a flattering perspective altogether.

(click gallery to enlarge)


Images that are Sharp